https://www.lauraosfield.comRSS Feed for Laura OsfieldenThu, 23 Jul 2026 00:00:00 +0100https://media.journoportfolio.com/users/507669/uploads/c3c0531c-bcfa-4573-905e-fb0842adb140.pdfDrove the content and design for reminders on Ray-Ban Meta glasses. I owned this work from initial feature launch and promotion, through its evolution from the Meta View app to the Meta AI app. My work included UI content, voice design, discovery units, email and supporting this work from initial launch through its evolution.Thu, 23 Jul 2026 00:00:00 +0100https://media.journoportfolio.com/users/507669/uploads/c3c0531c-bcfa-4573-905e-fb0842adb140.pdfhttps://media.journoportfolio.com/users/507669/uploads/c0a8400c-9e4a-4393-bbe4-d4d3b5ef873a.pdfDesigned the voice UX and in-app content for food logging with Meta AI.Tue, 31 Mar 2026 00:00:00 +0100https://media.journoportfolio.com/users/507669/uploads/c0a8400c-9e4a-4393-bbe4-d4d3b5ef873a.pdfhttps://media.journoportfolio.com/users/507669/uploads/99a2d393-3a38-4164-aa83-2dae635c7446.pdfHear better in noisy places by using your glasses to amplify the voice of people in front of you. This was the first of multiple hearing & audio-related features I supported on Meta AI glasses.Tue, 16 Dec 2025 00:00:00 +0000https://media.journoportfolio.com/users/507669/uploads/99a2d393-3a38-4164-aa83-2dae635c7446.pdfhttps://media.journoportfolio.com/users/507669/uploads/cf4376e5-1de2-4e67-95e2-f1cefa7046db.pdfDrove the content and design for Meta AI calendar integration on wearables. My work included setup flows, education modules, interaction patterns, and content standards for displaying event details.Fri, 29 Aug 2025 00:00:00 +0100https://media.journoportfolio.com/users/507669/uploads/cf4376e5-1de2-4e67-95e2-f1cefa7046db.pdfhttps://media.journoportfolio.com/users/507669/uploads/0af468bc-e6d4-4c26-a4c0-a5b218b60a76.pdfDelivered the onboarding flow for Meta’s first pair of true AR glasses. This work ensured users could learn a series of new, complex concepts and quickly experience the magic of AR.Sun, 24 Sep 2023 00:00:00 +0100https://media.journoportfolio.com/users/507669/uploads/0af468bc-e6d4-4c26-a4c0-a5b218b60a76.pdfhttps://media.journoportfolio.com/users/507669/uploads/66ea7f27-d778-4369-af91-e1011e441f9c.pdfLaunched a unified dashboard to help Quest users keep track of their fitness goals across their VR apps. I delivered content for the onboarding flow, dashboard and settings for this highly sensitive project, working to align with multiple stakeholders and advocate for inclusive design.Tue, 01 Sep 2020 00:00:00 +0100https://media.journoportfolio.com/users/507669/uploads/66ea7f27-d778-4369-af91-e1011e441f9c.pdfhttps://media.journoportfolio.com/users/507669/uploads/5151a4ee-b9db-4830-896e-810f4351ce50.pdfLaunched Preventive Health in collaboration with leading US health organizations, a tool that connects people with health resources and checkup reminders. In my role as design lead, I navigated complexities of communicating complex medical eligibility to a general audience while navigating strict legal and medical requirements.Mon, 28 Oct 2019 00:00:00 +0000https://media.journoportfolio.com/users/507669/uploads/5151a4ee-b9db-4830-896e-810f4351ce50.pdfhttps://media.journoportfolio.com/users/507669/uploads/0ec49c9b-77c4-4c1a-8813-47c3b8457fc8.pdfDesigned content experiments to grow Facebook Fundraisers, which has raised over $2 billion for nonprofit and personal causes. These A/B tests, promotional units and new product flows focused on increasing fundraiser creation and total donation amounts.Wed, 10 Oct 2018 00:00:00 +0100https://media.journoportfolio.com/users/507669/uploads/0ec49c9b-77c4-4c1a-8813-47c3b8457fc8.pdfhttps://media.journoportfolio.com/users/507669/uploads/89b300d5-fb4c-4a4a-93d3-b84283660b44.pdfCreated a low-touch, high-reward experience for new users on Kiva, where they can support Kiva loans in a recurring way, which is similar to that of traditional charitable giving. I was involved in the design of the end-to-end experience, product positioning and launch plan.Sat, 10 Mar 2018 00:00:00 +0000https://media.journoportfolio.com/users/507669/uploads/89b300d5-fb4c-4a4a-93d3-b84283660b44.pdfhttps://media.journoportfolio.com/users/507669/uploads/463811db-3c44-43cb-aa68-8e563247d92a.pdfA collection of some of the UX writing work I did at Kiva, aimed at improving how we communicate with our user base. Work included a revised Help Center and Terms of Use, website copy, error messages and dialogs, email campaigns, and a user research style guide.Sun, 01 Jan 2017 00:00:00 +0000https://media.journoportfolio.com/users/507669/uploads/463811db-3c44-43cb-aa68-8e563247d92a.pdf